This time last year, Complete Business Travel (CBT) won the 2019 National Travel Industry Award for its innovative approach to corporate travel. 12 months on and it's a whole different
business landscape, so the group has stepped up again with a world-first initiative.
With many people working remotely and travelling less due to COVID-19 restrictions, CBT has partnered with a new streaming platform designed for corporations to invest in their people and empower them to balance their own wellbeing, around the clock, wherever they might be in the world.
"Modern life is stressful and pretty unhealthy at the best of times, but now taking care of ourselves and our staff is vital. We needed to think outside the box to find a new approach to wellness for our clients," says CBT managing director and founder Simon McLean (pictured).
"There's the science behind wellness concepts, and then there's the mind and body, or more spiritual side - combine these and it's a perfect antidote to a hectic lifestyle," says Simon, who has been a long-time advocate of healthy and happier workplaces.
Many businesses are looking at ways to promote a healthier and more productive workforce, but price can be a barrier so CBT has found a cost-effective solution.
CBT has partnered with a dynamic start-up to give companies access to the world's best fitness and wellbeing specialists - all available live or on-demand.
Investing in the wellness of staff can save employers in the long run, but throwing cash at ineffective health campaigns and idle gym memberships doesn't help. With their new wellness program companies can make it count, track staff participation and expect high value for a low price.
CBT believes it is the only travel management company in the world to offer its clients a wellness program that's this comprehensive.
This article is sponsored content published in partnership with Complete Business Travel (CBT).
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