RSEA Safety: It’s not just what they offer but how they do it that makes a difference

RSEA Safety: It’s not just what they offer but how they do it that makes a difference

By RSEA Safety
13 December 2022
Partner Content

Chances are if you’ve had to research and purchase personal protective equipment (PPE) in recent years, you’ll have come across RSEA Safety.

As the founder of Australia’s leader in safety PPE and workwear for core trades, RSEA Safety managing director Brandon Chizik has made no secret of his plans to expand the business to international shores, with New Zealand being the first and most logical next stepping stone for the company.

With the recent merger between RSEA Safety and Safety & Apparel NZ set to shake up the market, Chizik has more than delivered on his expansion promise - and the key to his success?

Doing things differently

RSEA Safety launched in 2000 with a single store and big ambitions in Melbourne’s southeast. Today, RSEA Safetydominates the market with an Australia-wide presence in all states and territories.

The company’s strategy has always been to provide a better retail experience for tradies and businesses seeking the best in PPE, workwear, and safety products. The accessibility and convenience of their stores have become a key part of RSEA Safety’s success, with customers able to rely on the ability to drop in, try products and speak with the experts to get their business workwear needs met.

RSEA Safety’s success is not just about new store expansion, it looks to improve on each new superstore that it opens while constantly updating and evolving its product range and services. As a privately owned company with all stores being fully owned, it can be agile and responsive to customer needs

Level-up with tailored business services

With an ever growing network comprising 80 Safety Superstores, six Distribution Centres, six Safety Equipment Hire Depots and 18 Embroidery Facilities, RSEA Safety has the capability and capacity to meet the safety needs of businesses – whatever they may be.

Just some of the services RSEA Safety offers includes:

  • Embroidery Services: RSEA offers dedicated and highly trained embroidery staff who can professionally digitise your company logo, add employee names and supply your business with personalised uniforms and workwear to stand out from the crowd. With quality and approval checks in place to ensure a professional and high-standard finish for custom embroidery, you can rest assured your teams will be dressed to represent your business to the highest standard.
     
  • Custom Work Uniforms: Designing and developing functional, comfortable, durable workwear uniformsrequires experience and specialist expertise. With over 20 years of experience in the workwear industry, RSEA Safety understands that uniforms need to be fit for purpose and support building your brand image. That’s why it provides workwear that is an eleven out of ten. To service signed contracts, the design team works closely with you to understand your business needs.
     
  • Custom Online Ordering: Control your inventory and regulate staff purchases by allowing RSEA Safety to create a bespoke online catalogue to suit your requirements. This portal allows you to specify custom products, create multiple user logins with varying authorisation levels with integration with your purchasing ERP system.

Explore the full range of services here.

Whatever your workwear needs, RSEA Safety can deliver. Find out more about their full range of products and services online now.

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