Aussie game developer plays into landmark acquisition

Aussie game developer plays into landmark acquisition

Listed mobile game developer Animoca Brands (ASX: AB1) has acquired US-based developer Pixowl for $6.65 million.

Pixowl is an independent mobile game company with a portfolio that includes games like The Sandbox, Peanuts: Snoopy's Town Tale, Garfield: Survival of the Fattest, and Goosebumps HorrorTown.

The deal saw Animoca put up $709,133 in cash with the rest of the consideration in shares.

It's a promising step for the Aussie developer, particularly considering Pixowl generated $2.46 million in revenue for the first half of 2018 and also has significant licensed properties under its control.

Pixowl's major game, The Sandbox, allows users to create their own worlds and ecosystems. The game has over 40 million downloads and over one million monthly active users.

Pixowl is currently developing a blockchain version of The Sandbox in partnership with Animoca Brands, HTC and Dapper Labs. In late 2018, Pixowl plans to launch a marketplace for user-generated non-fungible tokens where players will trade game assets and monetise time and effort they have invested playing.

Yat Siu, co-fouder and director of Animoca Brands says the acquisition will increase both companies' capabilities, especially in the blockchain realm.

"Our acquisition of Pixowl provides powerful strategic and operational synergies with Animoca Brands." Says Siu.

"Pixowl's experienced developers will significantly increase our development capabilities. It's founders are highly respected game industry veterans who have developed multimillion dollar franchises. We believe the blockchain version of The Sandbox has incredible potential. Pixowl shares our vision of blockchain gaming, NFT's and games as a platform."

Shares in Animoca Brands are down 3.53 per cent to $0.08 per share at 12.13pm AEST.

Never miss a news update, subscribe here. Follow us on Facebook, LinkedIn, Instagram and Twitter.

Business News Australia

Subscribe Now!
Four time-saving tips for automating your investment portfolio
Partner Content
In today's fast-paced investment landscape, time is a valuable commodity. Fortunately, w...
Etoro
Advertisement

Related Stories

Australian horse gut health pioneer Poseidon enters US market

Australian horse gut health pioneer Poseidon enters US market

From its origins as a husband and wife applying their pharmaceutica...

Goulburn Valley glasshouse deal boosts Centuria Agriculture Fund's portfolio to $450m

Goulburn Valley glasshouse deal boosts Centuria Agriculture Fund's portfolio to $450m

Property fund manager Centuria Capital Group (ASX: CNI) has boosted...

St Kilda’s Tolarno Hotel, a cultural icon of the Melbourne art scene, sells for $6m

St Kilda’s Tolarno Hotel, a cultural icon of the Melbourne art scene, sells for $6m

St Kilda’s Tolarno Hotel, a property that has been a cultural...

Shock sacking of Australian Vintage CEO puts merger plans with Accolade Wines in turmoil

Shock sacking of Australian Vintage CEO puts merger plans with Accolade Wines in turmoil

Australian Vintage (ASX: AVG) and its potential merger with Austral...