MARKETING
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Virtual influencers: meet the AI-generated figures posing as your new online friends
The future of influence is here: a digital avatar that captivates m...
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Aussie adtech used by BMW, Honda and Nissan secures $3 million
A Sunshine Coast-based adtech company serving major car brands like...
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Do rebrands work? Can you trademark an X? Expert answers burning questions on Musk’s Twitter pivot
To non-moguls, Elon Musk’s (perhaps temporary) rebrand of Twi...
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Bolster, Common State merge to create arts and culture powerhouse agency
Culture marketing specialist Bolster has joined arts and enter...
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MagicBrief conjures up $2m for creative marketing tools
"There’s a growing number of tech products that focus on...
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Latest News
Homes by CMA founder Chris Baptista builds legacy as Brisbane Young Entrepreneur of the Year
As numerous major construction companies buckle under the weig...
Sydney proptech Archistar gets picked up for pilot program in Texas
A Sydney-based technology platform that uses artificial intelligenc...
Costa board accepts $1.4b takeover offer from Paine Schwartz, Driscoll’s and BCI
One of Australia’s largest fruit and vegetable producers, Cos...
Sustainable tourism startup Wander seeks up to $5m from crowdfunding campaign
Wander, an innovative hotel chain startup with an eye on susta...
Young Entrepreneur Awards to celebrate Brisbane's rising stars tonight
There is a tangible buzz in the Queensland capital at the moment an...
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Why Mentored Media founder Matt Purcell is teaching school kids ‘verbal Kung Fu’
As the co-founder of Sydney-based creative agency and social market...
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Melbourne marketing agency Bright Labs acquires Redline Digital Media
A Melbourne-based digital marketing agency creating content for the...
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Agencies merge talents as Sydney’s Connecting Plots acquires Two Gs
Sydney-based creative agency Connecting Plots has acquired fellow i...
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Marketing agency Awaken to acquire Agnes Media
Sydney-headquartered Awaken has made its first ever acquisition tha...
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Neon Treehouse lights up the marketing side of equity crowdfunding
Flashy filmed interviews with founders, neatly designed graphs and ...
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Craft brewer Better Beer eyes $20m raise to be "more in your face"
After hitting the market at the end of 2021, rapidly growing craft ...
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US-based Criteo swoops on Melbourne media booking platform Brandcrush
US commerce media company Criteo (NASDAQ: CRTO) has swooped on Melb...
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Trust your gut: Digital marketing entrepreneur Jade Spooner on finding her founder feet again
"Even though things on paper seemed great at Equalution, ...
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Gold Coast marketing agencies join forces as PeriscoPe acquires HYPE Group
PeriscoPe, a digital accelerator that works with the likes of youth...
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Is attribution software killing our creativity?
As digital marketing continues to evolve at rapid speeds, businesse...
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AI startup Nola secures backing of Skalata Ventures amid strong take-up by corporates
Melbourne-based AI startup Nola, a company likened to Google Analyt...
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Smart bag ad-tech Lumos joins forces with e-bike innovator Zoomo
Two Sydney-based companies transforming the delivery economy have t...
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Delivery rider smart bag advertising startup LUMOS raises $800,000
A Sydney-based startup that has tapped into the gig economy with ad...
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Woolworths buys digital advertising company Shopper Media Group for $150m
A subsidiary of Woolworths (ASX: WOW) has acquired digital out-of-h...
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Leigh Jasper-backed ad tracking software outfit Veridooh raises $5 million in Series A
Sydney-based Veridooh has raised $5 million in an oversubscribed Se...
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