Essence builds on childcare experience

SEP 2010

Developer Essence Property Group is undertaking an ambitious diversification into childcare that will result in the opening of two new centres costing around $5 million.

Branded as Bambini Early Childhood Development, the group launched its first centre at Coombabah, while a second will be opened at Caloundra on the Sunshine Coast.

Essence owned and managed two similar properties in Brisbane, but sold up and trained its sights on the Gold Coast.

It has also launched management company Eternal Echo to run the centres.

Owner and licensee Gabrielle Guifre, says the Coombabah centre has undergone a $400,000 refurbishment with the group actively involved in all aspects of the build and design process.

“We have done it in the past in Brisbane and found it to be very fulfilling. It’s a good, profitable business if you do it right, but there also needs to be integrity and giving back to the community,” says Guifre.

The Bambini model prides itself on allowing children to experience social and personal attributes such as character development, social morality and ethical sensibility.

“In effect our goal is for all children to develop a compassionate, responsible and peaceful approach to solving problems,” says Guifre.

“I believe that children’s spiritual and personal development should be nurtured from birth. We provide an engaging and supportive learning environment for our future generations and ensure a holistic learning experience.”

While the company is expecting a rush of demand for its services, it will use the first two centres as a litmus test to gauge future expansion.

“We are looking to expand our portfolio, but don’t want to compromise our level of service,” says Guifre.

Essence Property Group is also behind the $20 million Harbourside Markets, opposite Harbourtown Shopping Centre at Biggera Waters.

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