Business News Australia's Commercial Content policy

Commercial Content policy

Business News Australia sometimes publishes news and feature articles with financial support from our commercial partners.

Paid content can be found in the Partner Content section of our website, clearly identified according to the following classifications:

IN PARTNERSHIP WITH

This content is produced in collaboration with a Business News Australia commercial partner and delves into a specific issue or theme in depth, often over an extended period. It is written and edited by Business News Australia's journalists to the same high standards expected of all our stories.

  • Editorial Integrity: Business News Australia retains full editorial control. The managing editor has the final say on what content will be published.

  • Collaboration: We work closely with the partner to select topics and angles that are relevant and engaging for our audience.

  • Transparency: The content will include the journalist's byline and a disclosure at the end of the story, stating it was produced 'in partnership with' the commercial partner.

  • Pre-Publication Review: Commercial partners will have the opportunity to review the articles before publication.

SPONSORED CONTENT

Sponsored content is paid for and controlled by the advertiser rather than by Business News Australia. While the editorial team may assist with content production, the advertiser ultimately approves the content.

  • Content Creation: The content may be created by Business News Australia’s editorial team or directly provided by the advertiser.

  • Approval and Editorial Rights: The advertiser can approve the content before publishing, but Business News Australia retains the right to edit or remove content that is deemed inappropriate for our audience.

  • Brand Attribution: The content will clearly state that it is 'by' the commercial partner, with the partner's brand name appearing in the byline.

This content will state  'by' the commercial partner, and their brand name will appear in the byline.

PROTECTION OF OUR READERS AND REPUTATION

To protect our readers and the reputation of Business News Australia, we reserve the right, under reasonable circumstances, to remove an article if the client is engaged in egregious conduct or if the subject or client is charged with a criminal offence.

While we reserve the right to remove content in line with our editorial guidelines and commercial content policy, the removal of content due to issues such as legal matters or breaches of conduct does not entitle the client to a refund. This ensures consistent and fair application of our policies, safeguarding the trust of our readers and the reputation of our publication.

We also reserve the right to refuse to publish partner content on these same grounds.