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Trans-Tasman business solutions company Fusion5 has scaled up its commerce and retail industry experience with the acquisition of Optimum.consulting, a Sydney-based business that specialises in solving complex technology challenges.
The move comes on the heels of Fusion5 acquiring New Zealand IT-services providers IntegrationWorks and GoCloud earlier this year.
Optimum.consulting, an Australian Microsoft partner specialising in Dynamics 365 and Power Apps, has significant expertise in the retail and e-commerce, manufacturing and wholesale sectors.
The business was co-founded in 2022 by Matthew Lingard, Carolyn Eames and Mary Ann Tann, and has close to 60 staff.
Fusion5 provides a range of digital transformation business solutions, applications, consulting services, cloud and managed services to its clients.
The company has more than 1,200 customers internationally and is recognised as a leading partner for a range of global technologies, including Microsoft, NetSuite, Oracle, ServiceNow, Workday, and IBM.
“The acquisition of Optimum.consulting presents significant benefits to both businesses and our respective and shared customers; it’s a win-win for everyone,” says Sven Martin, the CEO of Fusion5.
“We have considerable Microsoft capability and a wide range of transformation, advisory, integration, and CIS (cloud, infrastructure, and security) skills that will complement Optimum’s offerings.
“Their areas of deep expertise will enable us to go to market with an added focus on vertical markets like manufacturing, e-commerce and retail.”
Martin says that by bringing Optimum on board, Fusion5 is able to round out its Microsoft offerings and strengthen its commerce and retail industry experience.
“It reinforces that we are a local partner who can scale to take on transformation projects of any size,” he says.
Fusion5’s latest acquisitions are expected to support the business’s strategy to become a scaled systems integrator.
“We are focused on growth across the board – from building a significant AI (artificial intelligence) team to investing heavily in our data, infrastructure, security and integration practices, to bringing in deep industry capabilities which can be applied throughout the business,” says Martin.
Lingard, the CEO of Optimum.consulting, sees the acquisition providing new opportunities for the company’s employees and customers.
“Optimum and Fusion5 are closely aligned in terms of our culture, entrepreneurial spirit, and passion for what we do,” says Lingard.
“We both believe in delivering meaningful outcomes to our customers using the best possible people and technologies. The benefits to everyone – from our team to our customers – have made the decision to join forces easy.”
Financial details of the acquisition have not been disclosed with the deal for Optimum.consulting settling today.
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