Wotif.com resonates with consumers

WOTIF.com Holdings has increased profit by 26 per cent to $43.5 million.

Wotif.com CEO Robbie Cooke says his company was facing significant headwinds going into the financial year, but there was a belief that the business model would continue to resonate with consumers in a down cycle.

“Our thinking was that consumers would take shorter breaks, travel more domestically, transact in the last-minute space, and would move to the online environment to secure best value for their accommodation and other needs,” he says.

“In FY2009, our newly acquired businesses contributed for a full year for the first time. Asia Web Direct assisted in driving the group’s Asian room night volumes by 100 per cent. Our Asian business unit achieved a record of $128 million — excluding taxes.”

Help us deliver quality journalism to you.
As a free and independent news site providing daily updates
during a period of unprecedented challenges for businesses everywhere
we call on your support

Business success comes from thinking inside the box for TAXIBOX founder
Partner Content
On a first glance, the world of storage solutions might not seem particularly exciting ...
TAXIBOX
Advertisement

Related Stories

Will philosophy and ‘counterfactuals’ help us unlock the mysteries of AI?

Will philosophy and ‘counterfactuals’ help us unlock the mysteries of AI?

Artificial intelligence is increasingly being rolled out all around...

ACCC launches probe into misleading social media influencer posts

ACCC launches probe into misleading social media influencer posts

Australia's consumer watchdog is cracking down on social media ...

Takeover talks reignited between Tyro and Potentia Capital

Takeover talks reignited between Tyro and Potentia Capital

Talks of a potential takeover are back on between Sydney-based Tyro...

Go1 acquires AI-powered ed-tech Anders Pink

Go1 acquires AI-powered ed-tech Anders Pink

Queensland-based Go1 has this week acquired a UK ed-tech partner fo...