Go1 appoints ex-SAP CCO Marc Havercroft to lead edtech unicorn's growth strategy

Go1 appoints ex-SAP CCO Marc Havercroft to lead edtech unicorn's growth strategy

New Go1 President Marc Havercroft. 

Logan-based education provider Go1 has appointed Marc Havercroft as president to lead its growth strategy as the business looks to accelerate global expansion.

The new Go1 president arrives from SAP SuccessFactors where he was global chief customer officer for the last three years, as the edtech unicorn looks to capitalise on growing international demand for digital learning solutions from SME, enterprise and government organisations.

Tasked with focusing the business on escalating enterprise and user adoption of its digital learning aggregation platform, Havercroft will have a war chest of $200 million at his disposal following Go1’s 2021 Series D round led by SoftBank.

“Right now, Go1 is the most popular e-learning solution in the world based on content, clients and users. The job now is to solidify that position by ramping up pursuit of the potential this business represents,” said Havercroft, who reports to CEO and co-founder Andrew Barnes. 

“To achieve that, we need to continue creating unique commercial opportunity for our content and platform partners, while continuing to grow enterprise and government adopters in key markets including the US, UK, Europe and South-East Asia. 

“Our expanding footprint reflects the resources being committed to delivering on the demand for Go1 locally and globally. This is all underpinned by our fanatical focus on user experience and ensuring every user has the ability to not just survive but thrive in the new world of work.”

Go1's founders Vu Tran (chief evangelist), Andrew Barnes (CEO), Chris Eigeland (chief revenue officer) and Chris Hood (chief architect) remain in their roles with the company, and are are the current holders of the Australian Young Entrepreneurs of the Year Award.

Valued at more than $1 billion, Go1’s disruptive learning aggregation solutions operate as an education marketplace, likened to Netflix but for courses. The platform offers employees professional development, wellbeing, and compliance training.

With client growth remaining consistent throughout the pandemic, users of the platform have increased in line with new hybrid ways of working, which Go1 see as a long-term opportunity for the business.

“Our enterprise and user adoption rates were already climbing month-on-month before the pandemic.  The motivations that drive adoption of edtech and e-learning were already there, before so many of us were forced into isolation,” Go1 co-founder Chris Eigeland said.

“Our sustained growth is the result of a hunger for learning among professionals for whom ‘personal development opportunity’ is one of their biggest career motivations. 

“The fact that our growth hasn’t abated as the impact of the pandemic decreased is a sign of the sustainability of this business and the strength of the foundation Marc is being charged to build upon.”

Go1 enjoys support from a large investor base, including M12, the venture capital arm of Microsoft, Madrona Venture Group, Salesforce Ventures, and SEEK.

With offices opening across the world, including the United States, South Africa, Vietnam, the United Kingdom and Malaysia, Havercroft will look to continue to steer Go1’s mission of unlocking positive potential through a love for learning. Havercroft will also be responsible for advancing the e-learning solutions and services for Go1 content and platform partners.

“Marc’s expertise and experience are exactly what we need at this point in Go1’s evolution,” Go1 co-founder Andrew Barnes said.

“He knows this world, he knows what needs to be done, and he has the resources and backing to make it happen.”

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