Shares in listed esports company Mogul (ASX: ESH) are the highest they've been this year on the back of two high-profile appointments this week.
Today, the company appointed former Electronic Arts (EA), Midway and Disney executive Michael Rubinelli to the position of CEO.
His appointment comes just three days after former Spotify managing director Kate Vale joined the company's board, sitting alongside Canva co-founder Cameron Adams.
Rubinelli is a technology and gaming leader with more than 20 years' experience in executive leadership and product development.
Based in San Francisco Rubinelli will now helm the esports company which develops a tournament and matchmaking platform called mogul.gg.
At Disney, Rubinelli was the senior vice president of studio operations, overseeing all of the company's game-building operations for Facebook and mobile platforms and managing more than 300 employees across 16 studios in North and South America.
Other highlights include working on major franchise titles including WWF, Mortal Kombat, Star Wars, Scooby Doo, NFL Blitz and FIFA.
"Video gaming revenue has the very real potential to be a trillion dollar business over the next ten years," says Rubinelli.
"One of those drivers of growth is esports. Interactive gaming is the largest entertainment revenue generating vertical in the world earning more than box office and music sales combined.
"The chance to continue to be a part of gaming's meteoric rise in general, and the esports segment specifically, is a dream come true."
Shares in Mogul are up 44.44 per cent at close of trade today, to a YTD high of $0.013 per share.
Business News Australia
Get our daily business news
Sign up to our free email news updates.