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SYDNEY MARKETING


DroneShield shares shot down despite record revenue and $1.1 billion pipeline

DroneShield shares shot down despite record revenue and $1.1 billion pipeline

DroneShield (ASX: DRO) shares lost more than 20 per cent of their v...

Think you’ve decided what to buy? Actually, your brain is still deciding

Think you’ve decided what to buy? Actually, your brain is still deciding

You are standing in the cereal aisle, weighing up whether to buy a ...

Sydney creative intelligence agency JustEggs poached by Seedtag

Sydney creative intelligence agency JustEggs poached by Seedtag

A Spanish-founded contextual advertising company that has rais...

After several IPOs and acquisitions, Scaleup Mediafund is back in fresh $15m media-for-equity round

After several IPOs and acquisitions, Scaleup Mediafund is back in fresh $15m media-for-equity round

An Australian fund whose successful exit rate exceeds venture capit...

Owner of OPSM, Sunglass Hut and Oakley fined $1.5m for spamming

Owner of OPSM, Sunglass Hut and Oakley fined $1.5m for spamming

Luxottica, the eyewear retailer that owns the brands OPSM, Oak...

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Is attribution software killing our creativity?

Is attribution software killing our creativity?

As digital marketing continues to evolve at rapid speeds, businesse...

Smart bag ad-tech Lumos joins forces with e-bike innovator Zoomo

Smart bag ad-tech Lumos joins forces with e-bike innovator Zoomo

Two Sydney-based companies transforming the delivery economy have t...

Delivery rider smart bag advertising startup LUMOS raises $800,000

Delivery rider smart bag advertising startup LUMOS raises $800,000

A Sydney-based startup that has tapped into the gig economy with ad...

Woolworths buys digital advertising company Shopper Media Group for $150m

Woolworths buys digital advertising company Shopper Media Group for $150m

A subsidiary of Woolworths (ASX: WOW) has acquired digital out-of-h...

Leigh Jasper-backed ad tracking software outfit Veridooh raises $5 million in Series A

Leigh Jasper-backed ad tracking software outfit Veridooh raises $5 million in Series A

Sydney-based Veridooh has raised $5 million in an oversubscribed Se...

Video tech investments continue as Vloggi locks in angel for $1 million seed round

Video tech investments continue as Vloggi locks in angel for $1 million seed round

Investor appetite for startups innovating in the video and content ...

Digital menu, ordering and payments scale-up Mr Yum acquires MyGuestlist

Digital menu, ordering and payments scale-up Mr Yum acquires MyGuestlist

After giving hospitality venues an easy option for digital menus an...

Canva acquires Flourish in a push for UK expansion

Canva acquires Flourish in a push for UK expansion

Design software giant Canva has today announced it will acquire Lon...

Consumers are wise to ‘woke washing' – but truly ‘transformative branding' is still possible

Consumers are wise to ‘woke washing' – but truly ‘transformative branding' is still possible

With brands increasingly engaging in social change campaigns and le...

ACCC takes on Facebook over controversial Onavo app

ACCC takes on Facebook over controversial Onavo app

The Australian Competition and Consumer Commission (ACCC) is taki...

IVE Group to lose millions as Coles ditches printed catalogues

IVE Group to lose millions as Coles ditches printed catalogues

Just nine months after spending $25 million on a catalogue distr...

Jennifer Hawkins the new brand ambassador at Bubs Australia

Jennifer Hawkins the new brand ambassador at Bubs Australia

TV presenter, model and entrepreneur Jennifer Hawkins will be the n...

Kogan breached consumer law, misled customers with EOFY promotions

Kogan breached consumer law, misled customers with EOFY promotions

It's a practice as old as Methuselah. Raise your price, drop...

Survival of the smallest? Retail's post-COVID-19 future

Survival of the smallest? Retail's post-COVID-19 future

A consumer behaviour expert believes large retailers and shoppin...

Print newspapers are dead - now what?

Print newspapers are dead - now what?

Australia's largest print media publisher, News Corp Austral...

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