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SYDNEY MARKETING


Fresho snaps up food-tech platform Freshmetrics in its second UK deal this month

Fresho snaps up food-tech platform Freshmetrics in its second UK deal this month

Melbourne-based food wholesale order management platform Fresho has...

OMG Group sales surge 57pc as matcha craze fuels one of company's strongest months on record

OMG Group sales surge 57pc as matcha craze fuels one of company's strongest months on record

Consumer brands group OMG Group (ASX: OMG) has boosted annual net s...

Zip Co settles trademark dispute with Firstmac, acquiring 'Zip' mark to keep brand name in Australia

Zip Co settles trademark dispute with Firstmac, acquiring 'Zip' mark to keep brand name in Australia

Buy-now-pay-later provider Zip Co Limited (ASX: ZIP) has settled it...

Trust in online content eroding as fake reviews and AI blur the lines, report finds

Trust in online content eroding as fake reviews and AI blur the lines, report finds

More than eight in 10 Australians are worried that fake or manipula...

‘Checkout charity’ requests often backfire, leaving shoppers feeling guilty

‘Checkout charity’ requests often backfire, leaving shoppers feeling guilty

“Would you like to donate $2 to charity today?” If you...

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Delivery rider smart bag advertising startup LUMOS raises $800,000

Delivery rider smart bag advertising startup LUMOS raises $800,000

A Sydney-based startup that has tapped into the gig economy with ad...

Woolworths buys digital advertising company Shopper Media Group for $150m

Woolworths buys digital advertising company Shopper Media Group for $150m

A subsidiary of Woolworths (ASX: WOW) has acquired digital out-of-h...

Leigh Jasper-backed ad tracking software outfit Veridooh raises $5 million in Series A

Leigh Jasper-backed ad tracking software outfit Veridooh raises $5 million in Series A

Sydney-based Veridooh has raised $5 million in an oversubscribed Se...

Video tech investments continue as Vloggi locks in angel for $1 million seed round

Video tech investments continue as Vloggi locks in angel for $1 million seed round

Investor appetite for startups innovating in the video and content ...

Digital menu, ordering and payments scale-up Mr Yum acquires MyGuestlist

Digital menu, ordering and payments scale-up Mr Yum acquires MyGuestlist

After giving hospitality venues an easy option for digital menus an...

Canva acquires Flourish in a push for UK expansion

Canva acquires Flourish in a push for UK expansion

Design software giant Canva has today announced it will acquire Lon...

Consumers are wise to ‘woke washing' – but truly ‘transformative branding' is still possible

Consumers are wise to ‘woke washing' – but truly ‘transformative branding' is still possible

With brands increasingly engaging in social change campaigns and le...

ACCC takes on Facebook over controversial Onavo app

ACCC takes on Facebook over controversial Onavo app

The Australian Competition and Consumer Commission (ACCC) is taki...

IVE Group to lose millions as Coles ditches printed catalogues

IVE Group to lose millions as Coles ditches printed catalogues

Just nine months after spending $25 million on a catalogue distr...

Jennifer Hawkins the new brand ambassador at Bubs Australia

Jennifer Hawkins the new brand ambassador at Bubs Australia

TV presenter, model and entrepreneur Jennifer Hawkins will be the n...

Kogan breached consumer law, misled customers with EOFY promotions

Kogan breached consumer law, misled customers with EOFY promotions

It's a practice as old as Methuselah. Raise your price, drop...

Survival of the smallest? Retail's post-COVID-19 future

Survival of the smallest? Retail's post-COVID-19 future

A consumer behaviour expert believes large retailers and shoppin...

Print newspapers are dead - now what?

Print newspapers are dead - now what?

Australia's largest print media publisher, News Corp Austral...

Localsearch vows to help Australian businesses stay afloat amidst Covid-19 crisis

Localsearch vows to help Australian businesses stay afloat amidst Covid-19 crisis

A Coronavirus Savings Package aimed at assisting tens of thousan...

Struggling Adcorp to bid adieu to the ASX

Struggling Adcorp to bid adieu to the ASX

The ad agency has long been propped up by majority sharehol...

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