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MARKETING


The Body Shop shouldn’t have failed when consumers want activism from their brands. What happened?

The Body Shop shouldn’t have failed when consumers want activism from their brands. What happened?

We are in an era of brand activism and conscious consumerism. More ...

Predictive intelligence marketing tech Prophet raises $5m in seed round backed by Catalano

Predictive intelligence marketing tech Prophet raises $5m in seed round backed by Catalano

In a move resembling the transformation of the investment world in ...

Marketing agency Underscore enlisted 500 influencers to drive marketing for Tennis Australia

Marketing agency Underscore enlisted 500 influencers to drive marketing for Tennis Australia

After the Australian Open (AO) beat attendance records this year wi...

Consumer watchdog rings alarm bells over influencer endorsements, online reviews

Consumer watchdog rings alarm bells over influencer endorsements, online reviews

The Australian consumer watchdog has found an alarming percentage o...

Most business owners are the world's best-kept secret

Most business owners are the world's best-kept secret

In a world teeming with talent, why do so many brilliant business o...

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OVERSEAS VISITOR SPENDING CRACKS $1.1B

OVERSEAS VISITOR SPENDING CRACKS $1.1B

INTERNATIONAL visitor expenditure has hit an all-time high on th...

KPMG SCORES FRONT ROW AT 2018 GAMES

KPMG SCORES FRONT ROW AT 2018 GAMES

KPMG has thrown its corporate weight behind the 2018 Commonwealt...

WESTFIELD NORTH LAKES UNVEILS $220M REVIVAL

WESTFIELD NORTH LAKES UNVEILS $220M REVIVAL

WESTFIELD North Lakes has unveiled the first stage of its $220 m...

SIRROMET TOASTS TO CRICKET HISTORY

SIRROMET TOASTS TO CRICKET HISTORY

QUEENSLAND winery Sirromet has teamed up with Queensland Cricket...

WMS NAMED TOP BOUTIQUE FIRM

WMS NAMED TOP BOUTIQUE FIRM

A GOLD Coast accounting firm has come out on top among the best ...

MERLO CAPITALISES ON COLD-PRESSED TREND

MERLO CAPITALISES ON COLD-PRESSED TREND

WITH summer just around the corner, Merlo has released its new s...

MICHAEL HILL TAKES A BITE OUT OF BIG APPLE

MICHAEL HILL TAKES A BITE OUT OF BIG APPLE

NEW York is home to even more glamour, with Michael Hill Interna...

JACKI HENDY HELPS GOLD COAST TO AIM HIGH

JACKI HENDY HELPS GOLD COAST TO AIM HIGH

GOLD Coast small businesses are set to receive support from Jack...

MRS. FIELDS POPS UP AT PACIFIC FAIR

MRS. FIELDS POPS UP AT PACIFIC FAIR

MRS. FIELDS has cooked up its first pop-up store in Pacific Fair...

QANTAS CELEBRATES 95th BIRTHDAY WITH BARBIE AND KEN

QANTAS CELEBRATES 95th BIRTHDAY WITH BARBIE AND KEN

QANTAS has enlisted the help of the world's biggest supermod...

FILM STUDENTS SET TO GO GLOBAL WITH FRUIT NINJA

FILM STUDENTS SET TO GO GLOBAL WITH FRUIT NINJA

LOCAL university students have collaborated with a professional ...

AWARD ADDS TO ORIGO EDUCATION SUCCESS

AWARD ADDS TO ORIGO EDUCATION SUCCESS

BRISBANE-based learning system provider ORIGO Education has triu...

SOUTH-EAST QUEENSLAND BECOMES 'AGILESMART'

SOUTH-EAST QUEENSLAND BECOMES 'AGILESMART'

BRISBANE, the Gold Coast and Springfield, in conjunction with th...

NIGHTOWL FLIES INTO BRISBANE CBD

NIGHTOWL FLIES INTO BRISBANE CBD

CONVENIENCE chain NightOwl has announced the opening of a new st...

JUPITERS STEALS THE SHOW AT AWARDS NIGHT

JUPITERS STEALS THE SHOW AT AWARDS NIGHT

JUPITERS Hotel & Casino has triumphed over the state, taking...

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