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MARKETING


Consumer watchdog rings alarm bells over influencer endorsements, online reviews

Consumer watchdog rings alarm bells over influencer endorsements, online reviews

The Australian consumer watchdog has found an alarming percentage o...

Most business owners are the world's best-kept secret

Most business owners are the world's best-kept secret

In a world teeming with talent, why do so many brilliant business o...

Black Friday no "be all and end all" for sales as marketing costs bite

Black Friday no "be all and end all" for sales as marketing costs bite

November is often dubbed the new December of retail sales with Blac...

Businesses spend up big on advertising with a digital surge lifting the sector to $53 billion

Businesses spend up big on advertising with a digital surge lifting the sector to $53 billion

Australian businesses are spending up big on advertising with the i...

Sydney Startup The Martec raises $8m for AI talent marketing tech

Sydney Startup The Martec raises $8m for AI talent marketing tech

A talent marketing and recruitment content technology company power...

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STW SLUMPS TO $52M LOSS, BUT SHARES LIFT

STW SLUMPS TO $52M LOSS, BUT SHARES LIFT

STW Communications Group (ASX:SGN) has cleared the decks after a...

SYDNEY SUPERSIZES SELFIES FOR CHINESE NEW YEAR

SYDNEY SUPERSIZES SELFIES FOR CHINESE NEW YEAR

INTERNATIONAL visitors celebrating Chinese New Year in Sydney wi...

GOLD COAST SKIES CARRY SIX MILLION

GOLD COAST SKIES CARRY SIX MILLION

IT'S been a big 12 months in the skies above the Gold Coast ...

METER MAIDS TO FEED HUNGRY BEACHGOERS

METER MAIDS TO FEED HUNGRY BEACHGOERS

GOLD Coast meter maids are expanding their offering after partne...

HEMSWORTH HELPS LAUNCH NEW TOURISM AD

HEMSWORTH HELPS LAUNCH NEW TOURISM AD

IN a bid to lure more international visitors to Australia, a new...

AUSSIES FLOCK TO HOME-GROWN GOODS

AUSSIES FLOCK TO HOME-GROWN GOODS

MORE Australians are turning to home-grown products despite incr...

BAUER SCRAPS CLEO TO FOCUS ON DOLLY

BAUER SCRAPS CLEO TO FOCUS ON DOLLY

BAUER Media today announced the closure of CLEO magazine in Aust...

FACEBOOK GIVES MARDI GRAS THE THUMBS UP

FACEBOOK GIVES MARDI GRAS THE THUMBS UP

ONE of the world's most recognised brands has aligned with S...

RETAILERS FIRE UP FOR SCHOOL SALES

RETAILERS FIRE UP FOR SCHOOL SALES

SHOES, uniforms, bags and endless supplies of stationery are onc...

AIRASIA LAUNCHES NEW TRANS-TASMAN FLIGHTS

AIRASIA LAUNCHES NEW TRANS-TASMAN FLIGHTS

GOLD Coasters are set to benefit from direct flights to New Zeal...

STW MERGER CREATES NEW MARKETING GIANT

STW MERGER CREATES NEW MARKETING GIANT

BRITISH marketing and advertising giant WPP is taking a majority sh...

LITTLE TOUCHES MAKE BIG DIFFERENCE FOR HOTEL JEN

LITTLE TOUCHES MAKE BIG DIFFERENCE FOR HOTEL JEN

A MAJOR rebrand has paid off for Hotel Jen Brisbane, with the Ro...

OVERSEAS VISITOR SPENDING CRACKS $1.1B

OVERSEAS VISITOR SPENDING CRACKS $1.1B

INTERNATIONAL visitor expenditure has hit an all-time high on th...

KPMG SCORES FRONT ROW AT 2018 GAMES

KPMG SCORES FRONT ROW AT 2018 GAMES

KPMG has thrown its corporate weight behind the 2018 Commonwealt...

WESTFIELD NORTH LAKES UNVEILS $220M REVIVAL

WESTFIELD NORTH LAKES UNVEILS $220M REVIVAL

WESTFIELD North Lakes has unveiled the first stage of its $220 m...

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